Loads of big matches on Raw have had ad breaks in them, including title matches and main events. What's the big deal?
Atlas, I really can't see him mentioning his movies all that much on Raw or SmackDown. In the seven years that he was away, he never once came back to flog a movie. The only time they ever really featured a movie of his was when he was in Mummy Returns, and that was more like "look at OUR MAN going to do a movie" rather that trying to sell it. The same can not be said of Mick Foley and his books. They even mentioned Countdown To Lockdown while Mick was still active in TNA, for Christ's sake.
The show was pretty much what I expected. Punk meandered for a bit, but it had the desired effect of making Tampa want Rock to come out and shut him up. Cena getting to beat Ziggler was pointless and did nothing for either of them, him winning in spite of Langston interfering makes both Ziggler and Langston look no threat. But that's Cena, take him or leave him. Show/Kofi was an utterly pointless waste of time and seemed only there to give Punk time to shower and put his shirt back on. On a lighter note, another great heel performance by Eve. She really has come on leaps and bounds.