Sting is so right about all he said.
I remember that moment he spoke of and that it pissed me off instantly. I remember seeing Booker T. make his way to the ring and kick ass and I thought it was awesome. Hell yeah!
But then he has that face-to-face with The Rock who said something like "Who in the blue hell are you?".
Sting's right. That was all it took to send Booker's career into a downward clown spiral, pretty much discarding everything he did for WCW. Remember, he was one of the top guys in that company, and overnight, he was made to appear as a peon, along with the rest of those guys.
McMahon saw all of his newly acquired WCW talent as just something he could set up so his already top guys (like Rock, Austin, HHH, etc.) could knock them down. He did the same with the ECW guys. WWE is the succubus of sports entertainment.
It's so easy to direct the crowd to feel and react a certain way that it's often sickening. To show them "Here. You're supposed to hate this guy", and 99.999% of the time it works. He set up WCW as 'the bad guys', and 'Yayy WWE guys'.
Some people may disagree, but Sting may have been the smartest one out of all the WCW talent, to see through it all.