It isn't any different, those manufacturers are getting screwed in the same way. But game makers have come up with a solution for it. When you buy a car, thats it, you and the company are pretty much done. When you buy certain (most, it seems) video games, you get an online service from them that they aren't really charging you fair value for. An online pass means you can play the game regardless of whether or not you pay, but to use the online service that you didn't support by purchasing the game new, you'll have to chip in like everyone else did, and the companies make a little coin for it. I have absolutely no problem with that.
Or none of them are getting screwed, and the right of first sale is a perfectly valid and sensible thing for customers to have.
So basically they purposely cut out the functionality of a game that it should have always had from the start, and in the past would have had from the start, and they require more hassle and more unneeded requirements out of their customers as an excuse to pull as much from their customers as they can instead of just delivering a good product. They are operating under the time honored business practice of being a jerks to their customers because they can.
It also seems like a lot of games, like most of them, do not give you that much extra for free. It's almost all payed for DCL or online passes...that are payed for. That's bad enough. What this is doing is worse. It's not even letting somebody play the game at all that was bought on the second hand market without a fee being paid. Screw that.
I not a console war type of person, but if Sony doesn't have any scheme like this with their new console I hope they absolutely destroy...DESTROY the new Xbox, because it will deserve it. For the good of what's right, for the good of the industry, and for the good of continuing to make decent video games that pretty much needs to happen.