I expected it.
As I explained before, people in general don't read rules or the fine print. It doesn't matter if it's a mortgage contract, employment contract, contest fine print, or simply "no feet on the chair".
Besides, even if they read the rules it only applies to everyone else but not THEM.
I learned this after 5 years of management at McDonald's and being ******** through various contests and promotions (like the fucking teeny beenie baby promo...fyi, if you want to see a grown adult cry, set a full set on fire outside of a beeny baby convention).